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balanced scorecard

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Official ISTQB Definition

A strategic planning framework measuring performance across multiple perspectives.

3 Ways to Think About It

💡
The Quick Take

A dashboard showing health across financial, customer, process, and learning metrics.

🔍
Look Closer

Not just measuring money - looking at the whole picture of organizational success.

🎯
The Bottom Line

A way to track whether you're winning on all fronts, not just one.

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